I would consider two of the most important aspects of the design process to be SEO/Keywords and Design Theme, to make sure the site is adequately optimised for SEO and also that it is visually attractive.
For Firefox:
From addons.mozilla.org, if would choose
https://addons.mozilla.org/en-US/firefox/addon/seo-website-analysis/, to allow me choose appropriate keywords and try to get the SEO as correct as possible, and by alos examining keywords used in alternative sites.
and try also
https://addons.mozilla.org/en-US/firefox/addon/ultimate-theme-creator/
to get an appropriate theme for my site.
For Chrome:
This seems to be a well reviewed add on for Chrome, to allow correct Keyword choice
https://chrome.google.com/webstore/detail/keywords-everywhere-keywo/hbapdpeemoojbophdfndmlgdhppljgmp
and the following for Theme design
https://chrome.google.com/webstore/detail/material-for-chrome/gokahbgdhhcjfnjlfeiojfmgnoikpcco
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